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Filed under: Car Buying, Tech, Audi, Australia
The woman you see in the picture above isn't an actual human -- she's a life-sized hologram. PDM, an Australian out-of-home digital media company, created the hologram to present "customers an entertaining way to gather product knowledge and information about Audi's offering."
A load of tech and a 10 mm piece of perspex are what was needed to make the walking talking customer service rep. Of course, since we are still in the first inning of this technology, she's a bit stiff and not a little uncanny to watch. But as a sign of things to come, whatever her name is, she is our introduction to another corner of the car buying future.
[Source: Prime Digital Media]Audi partners with PDM to create 'Holographic Virtual Assistant' originally appeared on Autoblog on Mon, 16 Feb 2009 07:28:00 EST. Please see our terms for use of feeds.
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The woman you see in the picture above isn't an actual human -- she's a life-sized hologram. PDM, an Australian out-of-home digital media company, created the hologram to present "customers an entertaining way to gather product knowledge and information about Audi's offering."
A load of tech and a 10 mm piece of perspex are what was needed to make the walking talking customer service rep. Of course, since we are still in the first inning of this technology, she's a bit stiff and not a little uncanny to watch. But as a sign of things to come, whatever her name is, she is our introduction to another corner of the car buying future.
[Source: Prime Digital Media]Audi partners with PDM to create 'Holographic Virtual Assistant' originally appeared on Autoblog on Mon, 16 Feb 2009 07:28:00 EST. Please see our terms for use of feeds.
Read | Permalink | Email this | Comments
More...
