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Filed under: Police/Emergency, Autoline on Autoblog

A NEW KIND OF COP CAR, A NEW KIND OF BUSINESS MODEL

Autoblog has followed the developments at Carbon Motors ever since the start-up unveiled its new police cruiser a year and a half ago. And while the car looks impressively good, what makes this company worth watching goes well beyond the product. Carbon has come up with a business model that could let it carve out a profitable chunk of the automotive market that, up to now, was always controlled by major car companies.

The key is that Carbon is building the first-ever vehicle specifically designed for police work. It's based on research from 2,800 law enforcement personnel from 800 different law enforcement agencies spread throughout the United States. From that, Carbon developed a proprietary list of 101 critical items needed to meet the needs of these customers - like a front seat that can accommodate a cop who is 6'10". As a result, this is not a modified version of some mass-market sedan, or a clever combination of parts from a bin. The Carbon Motors E7 is a clean-sheet design for a purpose-built police car.

John McElroy is host of the TV program "Autoline Detroit" and daily web video "Autoline Daily". Every week he brings his unique insights as an auto industry insider to Autoblog readers.Continue reading Autoline on Autoblog with John McElroy

Autoline on Autoblog with John McElroy originally appeared on Autoblog on Fri, 13 Feb 2009 15:29:00 EST. Please see our terms for use of feeds.



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