BMW PR Stunt Kills 114 In Europe [Ad Watch]

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GenesisFan

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Joined Sep 6, 2008

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Discussion Starter · #1 · Feb 3, 2012

In one of the more tragic cases of fun PR gone very wrong, BMW has apologized after a Mini-sponsored weather pattern named "Cooper" turned into a brutal deep freeze that so far has killed over a hundred people in Eastern Europe. More »

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